VIDEO LESSON · GLOBAL STRATEGY AND LEADERSHIP · MODULE 5 · PART 5.2.2

People, Products and Markets as Levers

12 min · Free to watch

About this video lesson

Explore the remaining levers of strategy: the people and organisational levers, the factors that decide whether new products and services succeed, the conditions for entering new markets successfully, and why every strategic option must be planned across all its drivers and levers at the same time.

Study files for this lecture

Read the matching study topic →Browse Module 5 files →